Powered by the hands-on support of our promotions team, FriesenPress’s Online Promotions Services help you master some of the most essential channels for bringing your book to your readers!

Call 1-800-792-5092 or email publishing@friesenpress.com to learn more and add these services to your Publishing Path.

 
 

Social Media Coaching | $299+

No longer just “nice to do,” social media marketing is a foundational piece of many authors’ book promotions strategies.

Platforms like Instagram, Facebook, and LinkedIn present powerful opportunities for you to build and engage with your readership, share your message and brand, and sell more books. The first step toward realizing your online marketing potential is with our Social Media Coaching services!

Social Media Starter | $299

  • 1 hour set up and coaching on the mechanical aspects of 1 platform*

  • 1 hour marketing coaching on that 1 platform

Social Media Plus | $599

  • 1 hour set up on a maximum of 3 platforms*

  • 2 hours coaching on how to use each platform

We also provide you with detailed supplementary materials to support your social media marketing and selling journey. These materials provide training on how to develop an online promotion campaign; how to market effectively through your chosen platform(s)*; how to build an online audience via social networking; and what not to do when marketing yourself through each of these mediums!

* Platform choices include: Facebook, X (formerly Twitter), Goodreads, Instagram, TikTok, LinkedIn, and YouTube, plus any social networking platforms deemed appropriate by your Book Promotions Specialist. Platform options do not include a blog/website.

Social Media Content Package | $799

Give your online marketing campaigns a boost with a Social Media Content Package curated by the FriesenPress Book Promotions Team.

Your personal promotions expert works with you to create engaging custom content tailored to your audience and your voice — saving you hours of time as you generate buzz for your book, refine your author brand, and gather sustainable marketing momentum. We help plan your online marketing efforts so you can focus on executing your business plan and selling with confidence.

Just $799, the Social Media Content Package includes:

  • One month of optimized social media content — tailored to you, your voice, and your marketing goals — for one platform of your choosing;

  • Available platforms* include Instagram, Facebook, X (formerly Twitter), Threads, and LinkedIn;

  • Engaging and unique ready-to-share posts and promotions insights generated by our team of book promotions experts (including creative post types, messaging opportunities, and recommended hashtags for your book and genre);

  • A custom calendar to help you visualize and schedule your content, and measure your results and growth;

  • Access to skill-building resources on optimal posting times, creating your own compelling visual media, scheduling tools, and more.

Whether you’re launching your first book or looking to reinvigorate your online presence, your Social Media Content Package will empower your marketing efforts at any stage of your publishing journey.

* Additional platforms can be added for $249 per platform when bundled

 
“Whether an author is new to social media or wants to kickstart a new approach, the Social Media Content Package is valuable added support on your promotions journey. Overall engagement increased and I have more followers than a month ago.”
— A-M Mawhiney, Author of Spindrifts & Spelldrifts
 

Digital Book Branding Kit | $149

The Digital Book Branding Kit is a comprehensive package of the professionally designed graphics you need to establish (or refresh) your author brand and power your book promotions with an impressive look and feel.

Your book designer creates a suite of assets you can use to produce impactful and professional-grade branding materials that resonate with your readers — from social media and website graphics to event posters and signage.

Here’s what’s included for just $149:

  • A high-quality PNG of your book’s title font;

  • A curated list of fonts to enhance your messaging;

  • A colour panel featuring suggested brand colours;

  • Exported cover elements (when feasible) to ensure seamless integration of imagery across various platforms;

  • 3D book cover mockup;

  • A custom “trio display” graphic of your book on eReader, smartphone, and in print.


Social Media Branding Kit | $249

If social media marketing is part of your book marketing strategy, polished graphics that showcase you and your book in your desired light are a must.

Produced by your book designer, the Social Media Branding Kit is a versatile toolkit that elevates your presence on social media platforms like Instagram, Facebook, X (formerly Twitter), and LinkedIn. The kit includes all the custom graphics you need to establish a unified online author brand and start creating high quality promotional content of your own for social channels.

Here’s what’s included for just $249:

  • One branded social media banner for your choice of Facebook, X (formerly Twitter), or LinkedIn*;

  • - Three custom designed, branded social media graphics (choose from 9 styles);

  • 3D book cover mockup;

  • One revision round

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